California

The California Consumer Privacy Act (CCPA) was signed into law on 28 June, 2018. It subsequently came into effect on January 1, 2020.

The California Attorney General is responsible for policing this Act and any necessary prosecutions. Businesses can be fined up to $7,500 for each intentional violation and $2,500 for each unintentional violation.

Who Does it Affect

The CCPA applies to any for-profit business that does business in California and meets at least one of the following:

  • Has a gross annual revenue of over $25 million;
  • Buys, receives, or sells the personal information of 50,000 or more California residents, households or devices; or
  • Earns more than half of its annual revenue from selling California residents’ personal information.

Businesses are required to give consumers certain notices explaining their privacy practices. Privacy notices must be accessible and have alternative format access clearly shown.


Exemptions

Photo by Maarten van den Heuvel on Unsplash
Photo by Fabian Blank on Unsplash

Personal health information

Consumers’ personal health information is covered by the Health Insurance Portability and Accountability Act (HIPAA).

Financial information

Information collected by financial institutions falls under either the California Financial Information Privacy Act (CalFIPA) or the Gramm-Leach-Billey Act (GLBA).


Consumer Rights

About the personal information a business collects and how it is used and shared.

Personal information collected from them.

Of the sale of their personal information.

For exercising their CCPA rights.


Find out more about how Value Privacy can help your business stay on top of privacy laws.

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